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Consider Culture When Choosing a Virtual Office

To say the culture of your company is important to you as a business leader is an understatement. It should also be an important consideration when selecting a virtual office. Virtual offices provide valuable services to business owners such as a virtual mailing address, a virtual mailbox, and space to hold meetings.

Your company’s culture is the fiber that connects your purpose and values with your employees and moves them forward to create a positive experience for customers. It is an intentional environment that needs to be created and monitored.
You would not hire an employee without comparing their values with the values of your company. Why would you select a virtual office without doing the same? It’s more than just your virtual address. It’s your home base.
Our August article “5 Things To Consider in Selecting a Virtual Office” recommends aligning your company’s values with the values of your virtual office to establish a mutually beneficial business relationship. This article will expand upon why culture consideration is crucial in selecting the virtual office that is right for your business.

Aligning with like-minded professionals builds growth.

When the values of your business and the values of your professional partners are similar, a synergistic environment benefits everyone. Mutually held values ensure that work created is to serve the same or similar purpose. When both companies are moving towards the same goal, it is easier to get there together.
For example, when your virtual office provides quality service it enables you to provide the same to your customers. Attention to the smallest detail will be noticed by employees and clients. Let your virtual business address reside at a virtual office that values small details!
Basketball coach and NBA analyst Stan Van Gundy says, “It’s hard to be successful over the long term if you’re not unified and there’s not that synergy between coach and front office”. Organizational cultures will not be identical. However, all players on the team should move in the same direction.

Culture affects personal interactions. Who is interacting with your clients?

Company culture shapes the tone, jargon, and message we convey to clients. Everyone who speaks on behalf of your company should communicate in a way that is congruent with your culture. In other words, the staff members of your virtual office should interact with your clients just as you or your employees would.
Virtual offices often provide services such as email writing, marketing material preparation, and website development. To protect brand integrity, everyone should convey your message correctly. This applies to all mediums. Employees, vendors, and business partners should communicate a message that’s consistent with brand standards developed through your organizational culture.

What can you expect of our culture?

We invite you to learn more about our culture by visiting the About Us section of our website. Our mission is to connect the world of entrepreneurs by providing space and time for you to create work that makes you proud. We value work that is meaningful, and we wish to partner with you to create work that is meaningful to you.
We will provide the environment and support services that meet your unique needs. Contact us today to learn how our cultures can align to support your company’s growth.

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